Evolved suiting
for a new world
Nine to five and 24/7. Living room and office space. Home and away. Business suit and tracksuit. Style lines are converging…and at an especially rapid pace in the past few years. The way we approach our everyday lives is changing, so the way we approach dressing ourselves is changing — style and comfort are not mutually exclusive.
The challenge
Addressing change
with flexibility
In this increasingly fluid fashion landscape, we saw an incredible opportunity to completely reimagine suiting. Putting our design expertise to work, we created apparel that embraces the movement of activewear, the comfort of loungewear and all the sophistication of a boardroom-ready suit. Business, meet apparel that’s a pleasure to wear — now and in the future.
Our role
Design
Textile innovation
Sourcing and
quality control
Program implementation
Distribution
“Decision-makers want their staff to look and feel like their customer base. We’ve all been so separate during the pandemic, and people are needing that connection.”
-Cheri Baker, Senior Manager-Merchandising, Design Collective
The solution
Feeling at home
in style that works
We began designing our Seasonless Suiting collection in 2019, staying ahead of the leisurewear influence accelerated by the pandemic. Our goal? To create a collection that works seven days a week, on and off the clock, season over season. That reflects real life and allows for personal expression. That gives employees the same relaxed elegance and multifunctionality they expect from a modern apparel brand. We didn’t leave suiting behind. Just the opposite — we moved it forward. It's reengineered, redesigned down to every last detail and ready for anything.
“Tailored and casual wear continue to converge and merge, so suiting is remixed with a work-leisure approach.”
-Michelle Dortch, Senior Designer, Design Collective
We focused on polished yet unstructured looks crafted for today’s world. Timeless details like peak lapels and buttoned sleeve tabs are combined with chic, relaxed shapes that breathe. Whether head-to-toe or mix-and-match, we feature versatile colors that can be easily integrated into any outfit — a blazer with jeans, a suiting pant with a casual blouse. And because style comes standard for all, our pieces are designed to make everyone feel good with sizes up to 4X.
Proving wearability doesn’t have to come second to style, we craft each piece in a soft, luxurious stretch twill (machine washable for added ease). With rigorous fabric and wear testing, we ensure our apparel is as durable as it is stylish, has the exact right amount of movement and is made to last.
The Results
Looks suited for the future
With an initial investment of $600,000, we created three ultrachic key items available in three essential colors — black, navy and dove gray — with many more designs on the way in 2023.
The Boyfriend Blazer
Our oversized blazer offers the ideal mix of tailoring, flexibility and ease. Peak lapels give it an elegant tuxedo look, and it’s draped to perfection with an unlined structure. It gets a crisp finish from cuffed ¾-length sleeves (complete with button tab) that complement wearers of any height.
The Belted Peplum Top
Our v-neck top blends sophistication with approachability. Because it’s sleeveless and slightly more fitted, it can be easily layered under a blazer. Its sleek flat collar and self-belt provide polish, and the flattering peplum can either be tucked in or worn over a waistband.
The Drawstring Pant
Our pant is the epitome of cool comfort. We replaced the traditional button waistband with elastic, featuring an athleisure-inspired drawstring finished with metallic aglets for shine. The pant legs stay slick with slim pintucks, while slit pockets at the side add functionality.
“Our clients are getting excited because this collection is so different from what their norm is. It feels like something they would buy for themselves or what they see other people wearing.”
-Kristin Sharp, Director, Design Collective
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